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Provigo is a supermarket retailer based in Quebec, Canada, consisting of more than 300 stores and franchises throughout the province. Works in a retail chain in stores and distribution warehouses. It is owned by Loblaw Companies Limited.

The advertising slogan in the chain is "If you screw, good!" ("Very easy, very good!") Locate your local Provigo brochure at RedFlagDeals.com. RFD is your source of flyers Provigo in Quebec, QC. Provigo Flyer.

In 1969, in response to competition in Canada and the United States, maxi flyer verdun a consortium of four wholesalers in Quebec joined their activities with the desire to maintain construction costs and services as a great company. One of these people is Antoine Turmel who will be the first CEO of Provigo. Provigo was created in 1969 under the name of Couvrette & Provost, transformed into Provigo in 1970.

In the beginning, Provigo was the only name of the company that used three banners for its supermarket operations: "Provigain", "Provibec" and "Provipop". Until 1979 the name of the supplier itself can be a real banner in the store replacing the Provigain chain. His brother Provibec named AXEP in 1983. As Provipop, this was changed Jovi in ​​1970. A Provigo chain in the neighborhood store, "prueba-Soir" (est.1974) is not affected by these participating and his name remains until its inclusion in Couche-Late in the late 1990's.

The acquisition of Provigo in the year includes Les Aubaines alimentaires in 1972, Jato in 1975, Dionne in 1977, Maxi and Raymond Dominio in 1981, A & P Montreal in 1984 and 1992 in Steinberg.